Ethics In Network Marketing – Why It Was Important To Write About It

After more than twenty years in the corporate world, ten of which included owning my own network marketing business, I felt it was necessary to really outline what ethics is, and what our role as network marketers needs to be. The following is the reason why I wrote a book about ethics in network marketing.

After leaving the corporate world and focusing on network marketing on a full time basis, one thing was crystal clear: people are people no matter what business they happen to choose to be in.

I personally have an extreme passion for the world of network marketing, and even though in some cases our industry has been given a black mark, as network marketers I feel we have not only a huge responsibility, but also a massive opportunity.

What is Our Responsibility?

Our responsibility as network marketers is to build leaders in the global communities using an ethical base that is consistent, and that treats others as we would like to be treated ourselves – and perhaps even better.

What is Our Opportunity?

Our opportunity is to build leaders using this ethical base, and have these leaders build millions of more leaders around the world, all using that same ethical base. Hopefully the end result will be not only a significant cleansing of the network marketing industry’s image, but will also leave the world a much better place.

“Let me give you the definition of ethics: it is good to maintain life and to further life. It is bad to damage and destroy life. And this ethics, profound and universal, has the significance of a religion. It is religion.” – Albert Schweitzer

During my time within the network marketing industry, I have been positively influenced by hundreds of professional network marketers. I also have met too many people within the industry who are the definition of why network marketing as an industry is shunned by the masses.

In life we get to choose who our mentors are, and I’ve had the pleasure of meeting several key people who I’ve been able to mentor with, a few of whom I would consider giants on this planet.

One of these giants is John Maxwell – an expert not only in leadership, but also in ethics.

“There is no such thing as business ethics – there is only ethics. People try to use one set of ethics for their professional life, another for their spiritual life, and still another at home with their family. That gets them into trouble. Ethics is ethics. If you desire to be ethical, you live by one standard across the board.” – John C. Maxwell

In society today, we have a moral and ethical challenge like no other time in history. All you have to do is open a newspaper or switch on CNN and the corruption and moral downfall of our business leaders is front page news each and every day.

This problem also exists in Network Marketing because the industry is full of people. This problem does have a solution, if one looks close enough. If you are going to be a network marketer, make sure you are one that acts responsible.

It is my hope that this work touches millions of network marketers around the world. However, I’ll consider it a personal and professional success if I can convert one “non-responsible” network marketer into a responsible network marketer.

See You on the Beaches of the World,

Kevin McNabb

“The Responsible Network Marketer”

Network Marketing Training – Mlm Basic Beginner Strategies

How do you effectively build a network marketing company? I’m going to be talking about how you can build a network marketing company using the “new school” methods. A lot of guys in current marketing companies offline are teaching you to do stuff that’s so old school that it takes years and years to build an effective MLM network marketing company — you know, build a big downline, make a lot of money with it. It really takes a while! I actually got started out at Herbalife International and currently guys, right now, before I get into that… Like I said, my name is Christian Fioravanti. I’ve been a successful online network marketer now for over three years.

Currently, I’m the founder of the Bulletproof Marketing system and the creator of the Social Media Domination series, as well as many other books, courses and training programs that I’ve put together for many other network marketers over the last few years. I’ve got a lot under my belt and I’m currently working with the number one Internet marketing guy in the world – Russell Brunson. So, I’ve got a lot going on — but guys, let me go ahead and get into it now! So, that’s a bit about me.

I got started out at Herbalife International; I’m sure a lot of you have heard of that. Very similar to a lot of companies that you’re probably involved with right now, whatever business you’re in. Old-school methods that say, “Hey, Christian, go out there and do flyers, do the offline stuff, talk to friends out here and make a list, do all that.” And I’m sure you hear videos all the time where people say, “Hey, you know, you need to use stuff like attraction marketing,” and all that. But what I’m going get into today, guys, from all my experience, let me tell you — you need to use attraction marketing, and I’m going to explain what that is; and you need to create an online presence for yourself and consider yourself as a leader and an expert; and you need to be sure you’re using those things effectively and that you’re attracting people to you to join your business, rather than you going out there and chasing them.

So, here’s my basic plan that I tell people in my current business, right now. Here is what you’ve got to do. As an upline member to people in my current company, I say, “Look. You have your first plan, right? You just joined the company, here’s what you’ve got to do.” First, make a list of people that you know, whether it be friends or family or anyone that you know that you think would be interested in this. And then all you do is share that you’re in this opportunity with them. That’s all you do. You share that you’re in this business, just so that they know. If they are ever interested or if they ever know of someone interested in something like this, they will contact you. That’s it. Leave it at that. You are done with friends and family. You are done with neighbors. You are done with anyone that you know until a later date when someone comes back to you to say, “I want to know more.” That’s it. That’s how it should be. Then you move on to your long-term plan.

For my downline members in my company, I say, “Okay. We’re going to work out a long-term plan that you’re going to implement using both the offline and online world.” Either way, you want to use both of these together because they work hand-in-hand so well, and there’s a lot of money to be made using both of these key aspects together. So, I say you need to develop a long-term plan where maybe you’re going to create a capture page for yourself, a little bit of an online presence, position yourself as a leader, and put these methods into effect where you can attract leads to you and build your business that way. So guys, attraction marketing is what I get into then. What is attraction marketing? It’s basically where you’re going out there and attracting other people to you. Just like it sounds, it really is that way; it’s that simple. You’re attracting other people to you that are already interested in some sort of business, in changing their life, doing something different. You’re bringing them to your business and building a relationship with yourself before your business. Basically, you’re promoting yourself over your business. People are interested in that because they hear your story, your struggles, your successes, everything about you, and they relate to those. You’re tugging at different parts of the brain, psychologically, and they go, “Yeah, you know, I have the same thing with my family; I have the same thing with my kids. I have the same struggles that you had. This person is awesome. I built a relationship with them and now I want to go join their business.” So, they contact you and say, “Hey — I’m interested.” So, how do you do that? You build a capture page. (I know it’s a lot of information to take in at one time guys, but contact me if you’re interested.)

So, you build a capture page; you promote yourself over your business on your capture page; you give away value. You not only share your story but you give away a lot of good information that people can use. There are a lot of different ways you can do it but that’s the basis of how you do it. You start to bring in leads that way and go from there. Guys, my time is out, I know that I was just kind of blazing through everything. Hopefully we can get some time to chat. If you guys are currently in a Network Marketing company or you’re looking to get into Internet marketing for whatever you’re involved with. Give me a call, let me know. You can find my contact information on this video. I’ll have my guides listed here on this video multiple times — my office number, my website, so you can go and check them out. I also have a ten-day free training series you can check out right now — I’m not trying to sound pitchy or anything but you can go ahead and check it out. I created for you completely for free. It gives a ten-day series with a whole bunch of video tutorials, basically walking you through — okay, step one, you need to do this. If you want to go into this industry, if you’re already in the Network Marketing industry, here’s what you need to do first. You need to do this, this, this and this, A to Z. So, you can check that out too at Check out my other stuff, get in contact with me. If you want to work with me personally and kind of get into some of the things that I do and use in my downline to go ahead and duplicate my success, again, get in touch with me. I’ll show you my plans. I’m pretty much an open book, guys, so if you just want to find good advice, good information from someone who’s already been there and done that rather than have to go pay a whole bunch of money in some course or program — you know, let me know. I’d be more than glad to share with you. Alright, guys! Well, that’s it for me. I’ve got to run, I’ve got a lot more things I need to do today. I appreciate your time. I’ll see you later.

The Hottest and Most Popular Business Ideas for Entrepreneurs

Thinking and planning; that’s what it takes to start a business. Finding an excellent business idea can be a daunting task – what with the different options of business ideas you can choose from.

Together we’ll explore the process of finding the right business idea to start as well as offer some of the hottest and most popular business ideas. A successful business does take a great idea to begin with. However, this is not necessarily the case all the time. An original business idea can either go up or down. Since it is unproven and untested yet, such an idea doesn’t usually come with an established market.

Find a brilliant business idea that will make money; this is the first step to starting your own business. To find that excellent business idea, you should think creatively, even out of the box, so to speak. You can start by asking yourself what interests you. You must be enthusiastic and passionate about your business idea.

That’s why as much as possible, your business endeavor must really be in your field of interest. You can find business ideas by from your friends and family members. You can also do some research in the internet to find the hottest business ideas today. Another great way to think up a new business idea is to observe the latest trends.

There are virtually no limits as to the choices of business ideas for entrepreneurs. There are literally thousands of options. From pizza parlors to freelance writing, from services to products, you can definitely find a business idea perfect for an entrepreneur like you.

However, which among these thousands of options are you going to stick with? As mentioned above, you should be enthusiastic and passionate about. There is an adage in entrepreneurship that goes like this: -Do what you love the money will follow.-

Let’s assume that you are just about to start your own business – a new entrepreneur so to speak. Whether you are a homemaker looking for ways to earn extra income or an unemployed trying to start a business from scratch, there are several opportunities and ideas you can tap to start a business without spending too much capital.

The following business ideas will not guarantee instant riches within months but they have the possibility to grow into full-time businesses in due time.

Be a web entrepreneur – the internet offers vast potentials for earning money. From freelance work to SEO, there is simply an abundance of business ideas you can choose from. You can start by setting up your own website, no need to have technical know-how about web design, just make sure that the site looks good and it provides excellent content.

Be an eBay Auctioneer – This is the online version of the garage sale, if you have some things you don’t really need, you can actually earn some money by putting those up for auction at eBay. Just make sure you stick to products that you know about. You can also start making your own products such as candles, art jewelry, and many more. You can sell these on eBay or any other internet auction sites.

Try Network Marketing – Do you have the ability to influence people to avail of products and services you offer? Do you have a wide network of friends and contacts? Do you have enough time on your hands to move around talking to people? Then you probably have a future in the world of Network Marketing or MLM.

Widen your horizons and look for more possible businesses ideas. Dig up magazines, journals, and other publications that might provide additional business ideas for entrepreneurs. Do your research on what the latest trends are. Who knows, you may find the right business idea for a new entrepreneur and strike gold.


Alycia Cheatham is published all over the web, under numerous pen names. She welcomes you to visit a FREE resource for those who wish to explore entrepreneurship and get the most out of starting and maintaining a home based entrepreneur business.

Home Based Business Ideas Using The Internet

Let’s quickly go over 5 legitimate online home based business ideas that you can use to make money from home using nothing but the internet.

We will also see how to cleverly integrate a number of the best online home business ideas together into a powerful money making system, suitable for any newbie.

1. Writing Articles – I first started out in my home business by providing an article writing service to other marketers. I am a quick writer so was able to charge low prices for simple articles for website content and still earn a respectable hourly wage at the same time. There is a high demand for article writers out there right now, since more content equals more traffic and sales for websites.

2. Paid Surveys – Companies are always on the lookout for people to fill in surveys for them. This is either for market research purposes or so that they can capture contact information of people who fill out these surveys for future promotions. Either way, you can earn regular money from home on the internet if you consitently fill out these suveys each and every day.

3. Affilate Marketing – This home based business idea is now moving away from doing work from home jobs for others and instead becoming your own boss as an online entrepreneur. Affiliate marketing is one of the most newbie friendly ways to make money from home because you simply send people to existing proven product pages and earn commissions when sales are made based on your recommendations. You don’t need to handle orders or deal with customer support issues directly.

4. Network Marketing and MLM – In the home based business industry, the MLM and network marketing business models are very popular. This is largely due to the fact that of the leverage gained from being part of a team. Instead of only making money when you make your own sales, with online network marketing you also make money when your team members make sales. It is about leverage the work of others for a predictable monthly residual income.

5. Selling Information Products Online – Instead of promoting other peoples products with affiliate marketing, it is worth looking into creating and selling your own information products. An information product can be an ebook, audio or video series. It is simply your expertise converted into a format that others can follow in a step by step fashion in order to learn a new skill and follow a process to generate results for themselves in whatever it is that you are teaching. Infromation marketing is very popular because you just create the product once and sell it over and over again. You can either get other affiliate marketers to sell your products for you.

One of the best home based business ideas that many beginners see success with involves taking advantage of a “business in a box” that lets you pre-designed affiliate products as part of a professional sales funnel.

Power Wave Marketing Work From Home Mailing Flyers

The network marketing opportunity has been around for more than 60 years. Network marketing is a system of marketing that companies use to market their products, which involves independent representatives (network marketers) networking with others to promote the products or service being sold. Network marketers use methods such as retailing, marketing online, cold-calling, direct mailing (mailing out flyers), and selling to friends and family to push out products and conduct recruitment of downlines.

Compensation to marketers is in the form of a commission which is scaled according to the value and quantity of product sold. The excitement of network marketing is that marketers can recruit or sponsor other marketers, who will be in their downline. A marketer can then make more money by being paid a portion of the commission of their downlines sales efforts. As such,with a little capital investment, and a little effort at recruiting a marketers income can be increased.

The opportunity to work from home and be your own boss while making money is so vast that there are a plethora of network marketing companies out there ranging from communication services to nutritional products and skin care companies. With so many companies to choose from, how do individuals interested in network marketing select a good program that will fulfill their goals of making more money with little stress?

The first step is to look at the company offering the opportunity itself. Certain criteria must be met by any company whose product you want to start marketing.

1.) The management of the company must be made up of honest individuals with integrity. Does the company stand behind their products? How long has this company been in business? Do they have a good track record that is attested to by successful marketers and users of their products?

2.) Is the product offered by the company one that will stand the test of time? Will it still be relevant in the next twenty years? Products centered on the human needs satisfy this criterion. That is why companies marketing nutritional supplements have been around for a long time because their products are in demand and the human body will always need nutritional supplementation in todays fast-paced world.

3.) Is the product special? Does it offer value for pricing? Can it be afforded by a lot of people?

4) Is the companys compensation plan a fair one? Does it offer early payouts? Does the plan for compensation make it easier for marketers to start earning quickly? Are the payouts generous enough?
to make it worthwhile, even for part-timers? You do not want to join a system that has to take forever to get paid.

5.) Does the program use a proven system that works?Are there coaching and training programs for beginners to help them succeed? Is the system duplicable? Does the system address issues that confronts most beginners such as rejection, not having an appropriate and convincing sales pitch, shyness, etc? A system must be duplicable. If not, how does your downline recreate your success to make them(and ultimately you) successful? Inability to duplicate a system is a major cause of why 96% of network marketers fail.

People are different. Some have the knack to make cold calls, speak to complete strangers and get them to register as downlines in a single meeting. Majority are scared to even approach neighbors they have known for years with such a proposition. Some can take NO for an answer several times a day and still press on as if nothing happened. Some just recoil into their shells, and stuff their marketing pack intotheir junk pile at home forever.

But when there is a system that can be duplicated by anyone, and is structured to work for everyone no matter their skillset or personality type, it makes selling and recruitment of downlines a lot easier and leads to higher earnings.

Power Wave Marketing Inc. is a direct mail company based in San Jose, California. The core business of this company is network marketing using a mail order style of prospect recruitment.In this form of marketing, the network marketer sends a Power Wave Marketing yellow flyer with an attached form for a prospect to fill. On filling and returning to Power Wave Marketing Inc, a free non-obligatory informational pack will be mailed out.

This method of network marketing has been shown to take away the face-to-face meetings which majority of network marketers dread. If you are looking for a work from home opportunity that can work for you, then Power Wave Marketing Incs direct mail system could be for you.

Generally, there are a few habits network marketers should also imbibe to make their campaigns successful.

1.) Set and write goals for your network marketing business. Put them up where you can see them daily.
Psychologists say that the law of attraction works; that what you see and visualize, you attract into your life.

2.) Do something, anything, right away. Take action. When you take action on something, you have raised your chances of success from 0 to 50%. When you do nothing, your chance of success stays at 0%.

3.) Stay positive. Read and listen to positive material and hang out with people who will encourage you rather than throw cold water on your ambitions.

4.) Expect NOs as they are a part of network marketing business.

5.) It takes time to build your network and start reaping the rewards. Dont expect to join a company and start making money straightaway. Cultivate the habit of patience.

6.) Always follow up with your prospects. Many people need to be gingered repeatedly before they act on your invitation.

7.) Be honest. Do not promise what the program cannot give as a way to convince prospects to join.
That is deception and deception kills business very fast.

8.) Help your downline as their success is your success.

9.) Dont waste time on prospects that are negative. There will always be naysayers.

10.) Dont quit. Success in this business takes time and patience. Only those who stay true to the end can make it.

Power Wave Marketing offers a great duplicable system that helps their network marketers make money. Mail back their yellow flyer and check them out.

If you like more general information about Network Marketing, visit: Power Wave Marketing Blog

Successful Strategies To Marketing Prepaid Legal

Whether you are looking to get involved with Prepaid Legal or you are an associate of this company already, the key to creating passive wealth with them will depend on how you are marketing Prepaid Legal’s business opportunity and membership plans. It is no secret that you can generate tons of cash with them but how do you go about doing that?

A large amount Prepaid Legal uplines still encourage their downlines to use marketing methods that were the only way to go about fabricating a MLM opportunity before the internet was a factor. They have them start with their warm market, i.e. make a list of friends, family, co-workers, to try to form their business along with using the 3 foot rule. This is where you are supposed to speak to everyone within 3 feet of you about the Prepaid Legal services and opportunity. These strategies still work for certain types of folks but not for everybody (very few in fact) and this is why so many people in the industry struggle to get the results that they are truly looking for.

The best way to get your friends and family to come aboard is after they see you having success with what you are doing and the problem with approaching people in public is that they think they are going to have to approach strangers just like you are doing, and that is hardly appealing to anyone. So what else is there? You must have a continual flow of fresh leads to connect with each day in order to have a flourishing business. What I am about to show you is a system that I use to create fresh, quality leads and prospects every day that will help form your Prepaid Legal business opportunity over the internet.

To begin with, you have to understand marketing. Learning how to market successfully is crucial if you want to generate your own leads. Marketing isn’t making a list, using the 3 foot rule, holding meetings and cold calling. That is networking. Networking is essential as well but totally different from what I am speaking of. Marketing online is still a fairly new way to market but has grown to be an extremely successful way to sponsor new distributors and move memberships. When you gain the skill sets of marketing successfully, your Prepaid Legal prospects will be coming to you inquiring about what you have to offer in your business opportunity. Not the other way around.

Another struggle that the majority of network marketers have just starting out is having to dig into their own bank account to pay their monthly auto-ships or cover any marketing costs that they may have. This is one of the fastest ways to go broke in the industry. By plugging into this system, you automatically open up an additional 14-16 streams of income to offset these costs through affiiate programs, or some call it a funded proposal. By having a funded proposal you are able to build immediate cash flow while you are building your Prepaid Legal business.

Most folks looking to get into the business or are by now involved in Network Marketing don’t want to hear about another company, product or compensation plan. We all have them. People join people. What they want to know is if who they are partnering with is going to be able to show them how to get results. You want to promote YOU INC. By branding yourself and positioning yourself as an expert in your niche, your prospects will follow you regardless of what company you are with. They want to merge with somebody that can show them how to market successfully as well. Most entrepreneurs don’t get this concept. What if your MLM company folds and goes out of business? (it happens all the time) If you brand yourself properly your downline will follow you to your next business endeavor and you don’t have to start over from scratch all over again for the reason that they followed you, not your company. Your business is YOU, not your primary MLM company.

You will also be forming your own list. You may not have heard this before but the power is in YOUR list. The larger your list grows, the more revenue you generate. It is crucial that you build your own list and not a list for Prepaid Legal or any other company. You need a page where your visitors can opt-in and actually become a lead. Once they opt-in they are added to your e-mail list and you have an auto-responder that goes to work and begins to build a relationship with them and does the selling for you 24/7 on auto-pilot. Your leads are driven directly into YOUR sales funnel and you will begin to get automatic sign ups.

Your internet marketing system will have a web page but not your Prepaid Legal company replicated site that everybody else has. You are seperating yourself from your competition and all the other distributors in your MLM. If you’re not offering something else than what other Prepaid Legal distributors have to offer, why should someone want to join you? You will have a website that offers an excessive amount of value to your leads, prospects and team and can train them the online marketing skills in order for them to be lucrative as well. This web page will drive your prospects to where they will see your Prepaid Legal business. You are in basic terms offering value and leadership on the front end and selling your Prepaid Legal opportuntiy on the back end.

If you apply this process to your business, you will be generating endless leads and sponsoring numerous distributors into your downline every month.